Feadship launches Ocean Collection range Sustainable fashion with a story to tell
Feadship has launched its own range of premium branded merchandise. Sourced and designed in-house together with a leading expert in sustainable clothing, the Ocean Collection extends Feadship’s passion for pure custom creation into a signature line of clothing for Feadship fans, the wider superyacht community and connoisseurs of smart fashion. Made to the high-end quality expected of Feadship, the Ocean Collection showcases an exclusive understated style with subtle hints of branding.
“Merchandise plays an important role in how we share the Feadship message and we are committed to investing our marketing budget in lifestyle items that are genuinely sustainable and have a high value to users,” explains Feadship’s PR & Communications Manager Francis Vermeer. “The Ocean Collection fits seamlessly within this approach as a fashionable line of yacht wear that complies fully with the Global Organic Textile Standard and the Better Cotton Initiative, a global not-for-profit organisation responsible for the world’s largest cotton sustainability programme.”